I was able to create an identity/logo for the books which I discovered when creating my presentation boards. I then applied it to book marks to be given away with the book, each one being different to the book - making it a bit of a collection item to aim to buy the whole series of books.I do think I could do more with this, and will take this brief a bit further before submitting it to d&ad.
Above you can see the digital version of the branding.
These are the photographs, of my final pieces which I have used on my boards. I am happy with the concept behind these pieces. I like that the concept is quite hidden. To me design that has a hidden concept or meaning has a lot of impact - such as the fed ex logo as once you have been told/realised you always remember the logo from then on. My favourite bit of the design is where the authors name has been constructed out of the title of the book.
I am not completely happy with this typeface, but It was only meant to be a short brief so I did not want to spend too long on it - as I would not be using all the characters anyway.
I went on to develop the type face for the front cover, it seemed to give it more credebility, by using a bespoke typeface for HG Wells.Whilst printing off and mocking up the book covers, I was able to pick up on some small things that needed to be changed. I found it hard to decide on font size, and where to place things without having a print out of it on a book next to me. Having more interaction with the book allows you to make more changes for the better.
The print out does not always come out how it looks on screen, trying to print green on green caused a few problems and had to print it out a few times until I got it write.










Here you can see how I created the type, I based it on helvetica, but broke it down into different sections. I then used these letterforms as my basic structure, but edited it futher.
Digital development of the type.
Hand drawn designs of the type.
Hand Drawn designs to show development of type.
Key pieces of development to explain my concept.
Key pieces of development to explain my concept.
I have been working on all my briefs for a while now, so I have decided to fit another day brief in. As my last book cover one was successful, I have decided to pick another book cover brief, for D&AD.
'Design a stunning and contemporary cover look for one of the 20th century's most acclaimed authors, HG Wells.'
The cover must be for a hardback book, produce designs for at least three :
THE HISTORY OF MR POLLY
'‘If the world does not please you, you can change it'
KIPPS
'Kipps is the heartwarming account of a young man suddenly tossed into a higher echelon and after surviving different dramatic events manages to marry his childhood sweetheart and live happily ever after.'
ANN VERONICA
'In the course of the action the heroine matures from an innocent and naïve girl to a representative of the New Woman.'
TONO-BUNGAY,
Tono-Bungay (1909) is widely regarded as Wells's finest novel, combining futuristic science fiction and contemporary social satire. In it, George Ponderovo is apprenticed to his Uncle Edward, a dynamic chemist who invents a bogus medicine, Tono-Bungay, and earns a vast fortune. But as he witnesses Edward's spectacular rise, he also contemplates the corrupt English society that allows his uncle to wield so much power.
LOVE AND MR.LEWISHAM,
For Mr Lewisham, knowing little of love and its far from smooth path, this was to be the beginning of a deep inner conflict.
H.G WELLS:
Known as the 'Father of Science Fiction', H G Wells was responsible for an entirely new genre of writing. It was his bold, daring and hugely innovative books that first introduced readers to the concepts of time travel, invisibility, genetic experimentation and interstellar invasion - ideas that have gone on to inspire future generations and given rise to the entire science fiction industry. Disturbingly accurate in his prophetic writing, H G Wells was also the author of a number of key sociological and historical works.
His middle period novels (1900–1920) were less science-fictional; they covered lower-middle class life (The History of Mr Polly) and the 'New Woman' and theSuffragettes (Ann Veronica).
They must work as a set.
Words relating to the 1900-1920 period.
Less Science-Fictional.
Sufragette's.
Womens vote.
RESEARCH!



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